Wed
2
May
MTV is setting up to air its ever repeated Video Music Awards that will take place at the Palms Resort in Las Vegas.
In addition, what happens in Vegas really will stay in Vegas. The network, notorious for running its awards shows over and over ad nauseum, has changed its tune. This year’s VMAs will only be seen once, broadcast live in its original form. Remixed versions of the show will be run, created by and for you — the viewer. If you only want to watch the rap-related awards — that’s what you’ll get.
Just one step closer to the idea of downloadable customized content dominating the entertainment industry. Someday there will be no scheduled programming. You will just download it all.
I do like how instead of repeating it 800 times they leave the options to customize your viewing experience.
This will free up much of MTV’s scheduling for more repeats of reality shows based on deadbeats living in the same house starting drama - or maybe music videos.
I know that last part is a stretch.
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Wednesday, May 2nd, 2007 at 11:07 pm
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May 4th, 2007 at 3:08 pm
Even though i hate MTV, simply becuase they play no music….why call yourself music television, beats me…..
But this i am glad to here, i hate when they have their awards ceremony’s and play the bit*h into the ground….gets really annoying…
How exactly is this going to work…